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the Indian crypto winter was actually a regulatory winter

Western commentary called 2022-2024 the 'crypto winter' driven by macro and the FTX collapse. India had a different winter, on a different cause, and the survivors look different.

Western crypto commentary on 2022-2024 calls it the “crypto winter.” The standard narrative is macro — rising rates compressed asset valuations across the board, the FTX collapse destroyed retail trust, the Terra/Luna implosion destroyed institutional trust. By the time the dust settled, the market was 70% off the 2021 highs and most retail had left.

That narrative is true for the US, the EU, and most of Asia. It is not true for India. India had a different winter, caused by different forces, that started months before the macro winter and persisted into the macro recovery. Calling it “the crypto winter” misses what actually happened in the largest English-speaking crypto market in the world.

the timeline does not match

The US crypto market peaked in November 2021 with BTC at $69,000. The drawdown ran through 2022 and bottomed in November 2022 around $15,500 — coincident with the FTX collapse. The recovery started in early 2023 and was complete by early 2024.

The Indian crypto market peaked at the same November 2021 high. But the Indian volume drawdown started in February 2022, three months before the global macro drawdown, and bottomed roughly when the rest of the world was recovering. The Indian curve is shifted in time and shaped differently from the global one.

month        │ global volume    │ India volume     │ delta cause
Nov 2021     │ peak             │ peak             │ same
Feb 2022     │ -10% from peak   │ -55% from peak   │ India: 30% tax / 1% TDS announced
Apr 2022     │ -25%             │ -85%             │ India: 1% TDS came into force
Nov 2022     │ -75% (FTX)       │ -90%             │ global: FTX; India: still TDS
Mar 2023     │ recovering       │ flat at lows     │ India: PMLA notification
Dec 2023     │ near recovery    │ flat at lows     │ India: FIU show-cause notices
Apr 2024     │ at new highs     │ -75% from peak   │ India: structural

The global market recovered. The Indian market did not, on the same timeline, because the forces that drove the Indian decline were not the same forces that drove the global one.

what the Indian winter actually was

Three regulatory actions, in sequence, each one cutting off a different part of the market.

February 2022: the tax announcement. The Union Budget announced 30% tax on VDA gains and 1% TDS on every transaction. Volumes dropped 50% within four weeks of the announcement, before the rules even took effect. The drop was anticipatory — traders moved capital out ahead of the tax.

April 2022: TDS in force. The 1% TDS on every trade made high-frequency strategies economically impossible. Volumes dropped another 60% from the post-announcement baseline. The traders who remained were the long-horizon HODL cohort, not the active cohort.

March 2023: PMLA inclusion. The FIU registration framework added compliance cost to every Indian exchange and started the enforcement trajectory against offshore alternatives. Volumes did not drop further on this — they were already at the floor — but the composition of volume shifted, with more trades flowing through compliant Indian exchanges and less through offshore venues.

None of these were market events. None of them were macro events. They were regulatory events targeting Indian crypto activity specifically, that happened to overlap in time with the global macro winter but were not causally related to it.

the FTX effect was secondary in India

The FTX collapse in November 2022 was huge for global retail trust. In India, FTX had relatively small direct exposure — the dominant offshore exchanges for Indian retail were Binance and KuCoin, not FTX. The FTX failure mattered in India for its second-order effects (general retail trust loss) but not the first-order ones (direct customer fund loss).

The Indian winter would have happened on the same shape with or without FTX. The Indian winter was caused by 1% TDS, full stop. The FTX collapse added a global cherry to an India-specific cake.

what the survivors look like

The Indian exchanges that survived 2022-2024 share three properties.

First, they had pre-existing strong banking relationships. The banks that pulled away from crypto exchanges during the uncertainty either kept partnerships with the largest, longest-relationship players or pulled out completely. The survivors were the ones with the patient banker.

Second, they had cash reserves. The 2022-2023 period was a cost-cutting era for Indian crypto exchanges. Layoffs were common. The exchanges that survived had the runway to operate at compressed margins for 18+ months while volumes were down 80%.

Third, they pivoted product. The active-trading product — high-frequency spot trading — was killed by TDS. The exchanges that survived found other product lines. Staking. Custodial services for institutional clients. Derivatives access through offshore-connected entities. Education and content. Some of these scaled. Most did not. The ones that scaled enough to replace lost spot revenue are the ones that look healthy now.

the recovery shape

India is recovering, but the recovery is structurally different from the global recovery.

global recovery     │ retail volume returning, similar to pre-winter mix
                    │ same exchanges, same products, larger market caps

India recovery      │ institutional volume returning faster than retail
                    │ different exchange mix (post-TDS survivors)
                    │ different product mix (derivatives, staking)
                    │ smaller retail tail (the TDS arbitrage closed it)

The Indian institutional recovery is real. Family offices, treasury teams at Indian fintechs, and HNI portfolios are buying crypto through compliant Indian rails again. They are doing it at lower volumes than 2021 but at higher conviction. The product they are buying is also different — closer to “treasury allocation” than to “active trading.”

The Indian retail recovery is slower and the retail population is smaller. Most of the 2021 retail traders who left did not come back. The ones who are entering crypto now are entering a different market — slower, more compliant, with lower upside expectations than the 2021 cohort had.

the read for builders

The Indian crypto market in 2024 is a different market than the one that existed in 2021. It is smaller, more compliant, more institutional, slower. Builders who are still trying to build the 2021 product (high-frequency retail trading, leverage gamification, memecoin discovery) are building for a market that no longer exists in India.

The market that does exist is institutional, custody-focused, compliance-centred. The product opportunities are in primitives that serve that market: tokenisation, structured products, regulated derivatives, custody, treasury services for businesses holding crypto.

The 2021 mistake was treating India as if the global retail playbook would work here. The 2024 mistake is treating India as if it is permanently broken. Neither is right. India is a real market that is structurally different from what global commentary describes. The builders who recognise the difference will own the next cycle.

The ones who keep waiting for Indian crypto to be “like US crypto” will keep waiting.


→ Earlier: why FIU registration changed everything for Indian crypto

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